In a Previous Life..

As a Marketing and Sales Executive, I generated substantial sales growth and visibility for emerging fragrance companies. Additionally, using my knowledge of sensory branding, I developed immersive educational experiences to empower sales teams and brands to authentically connect with their target audiences.

In 2018, my team was recognized by the Fragrance Foundation as a winner of the “Consumer Experience” alongside Gucci, YSL, and RPGx.

Feel Free to Ask Me About

Industries //
+FRAGRANCE +FLAVORS + BEAUTY +RETAIL +HOSPITALITY +FOOD & BEVERAGE

Companies //
Perfumariē
Raw Spirit Fragrances
Nomad Two Worlds
Starr Restaurants


Workshops & Events //
Synesthesia
Perfume Blending
Aroma Pairings and Deconstruction
Perfumed Spirits
FILA


Trade Events //
Cosmoprof North America (Vegas)
Esxence (Milan)
American Beauty Showcase (Moscow)
Indie Beauty Expo (NY, LA, TX)


Volunteer Work //
CEW
Fashion Group International
Salvation Army
ACLU
New York Cares


Industry Education //
CINQUIÈME SENS

A first of its kind retail design, Perfumarie provided costumers with access to brandless fragrances, single notes and accords as well as the power to purchase them by the mL.
This image shows the process of scent deconstruction using single scent notes in preparation for a product launch event for our client, SIPSMITH.